Sustainable Growth
Have you ever heard about Power Balance Bracelet? You must remember that they made a lot profit with a brand of hologram bracelet once claimed by its manufacturers and vendors to "use holographic technology" to "resonate with and respond to the natural energy field of the body", and increase sporting ability.
Power Balance initially denied that they made any medical or scientific claims about their products, but after an Australian Competition and Consumer Commission ruling, Power Balance were forced to recognize and retract their medical claims.
The company has been the focus of significant criticism, particularly for false advertising. It has been described as "like the tooth fairy" and a "very successful marketing scam".
We can learn about how the companies forced to make a public statement :
"In our advertising we stated that Power Balance wristbands improved your strength, balance and flexibility. We admit that there is no credible scientific evidence that supports our claims and therefore we engaged in misleading conduct in breach of s52 of the Trade Practices Act 1974. If you feel you have been misled by ohttp://www.blogger.com/img/blank.gifur promotions, we wish to unreservedly apologize and offer a full refund."
From this case we learn that every business need a sustainable growth. It is always good to gain a high profit but it always better to have sustainability following the growth as we can see on the pictures above.
e-powerpoint see the important of sustainable growth. Therefore we encourage all of the performance to create a strong fundamental base before the growth increased. Sustainable Growth can be found at e-powerpoint download page under business template.
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